Boy Group Brand Reputation In September 2020, Big Data Analysis was analyzed in the order of BTS No. 2 EXO No. 3 Eventeen, followed by Korea Corporate Reputation RAND Corporation.
In September 2020, the 30th place in the Boy Group Brand reputation was BTS, EXO, Seventeen, NCT, SHINee, Astro, Super Junior, The Boys, TOMORROW X TOGETHER, Stray Kids, Winner, Big Bang, Oneus, New East, Eats, Monster X, Bittooby, Biggs, 2AM, Bigton, MCND, SF9, 2PM, TVXQ, On & Off, Hot Shot, Infinite, Pentagon, GodSeven, JYJ were analyzed in order.
The BTS Brand was analyzed as Brand Reputation JiSoooo 17,700,138 with participation JiSoooo 3,764,112 MediaJiSoooo 5,337,856 Communication JiSoooo 4,445,056 Community JiSoooo 4,153,114. Compared with Brand Reputation JiSoooo 8,924,775 in August, it rose 98.33%.
Second, EXO Brand was analyzed as Brand Reputation JiSoooo 2,271,119 with participation JiSoooo 290,224 media JiSoooo 666,624 communication JiSoooo 960,216 Community JiSoooo 354,054. Compared with Brand Reputation JiSoooo 2,524,066 in August, it fell 10.02%.
Third, the Seventeen Brand was analyzed as Brand Reputation JiSoooo 2,135,606 with participation JiSoooo 401,192 Media JiSoooo 398,848 Communication JiSooo 851,871 Community JiSoooo 483,694. Compared with Brand Reputation JiSoooo 1,783,082 in August, it rose 19.77%.
4th place, NCT Brand was analyzed as Brand Reputation JiSoooo 1,835,865 with participation JiSoooo 183,832 Media JiSoooo 427,520 Communication JiSooo 704,173 Community JiSoooo 520,341. Compared with Brand Reputation JiSoooo 1,515,637 in August, it rose 21.13%.
5th place, SHINee Brand was analyzed as Brand Reputation JiSoooo 1,442,198 with participation JiSoooo 92,752 Media JiSoooo 360,704 Communication JiSoooo 477,765 Community JiSoooo 510,977. Compared with Brand Reputation JiSoooo 978,032 in August, it rose 47.46%.
"The Boy Group Brand Reputation Big Data Analysis in September 2020, BTS Brand ranked first," said Koo Chang-hwan, director of the Korea Corporation. The Boy Group Brand category increased by 22.03% compared to the Brand Big Data 40,137,953 in August. Cebu City analysis showed that Brand consumption rose 14.06%, Brand issues rose 3.40%, Brand communication rose 39.53% and Brand spread rose 42.62%. "I analyzed the reputation.
"BTS Brand, which ranked first in Big Data Analysis in September 2020, was highly analyzed in the link analysis as "comfort, appearance, record". In keyword analysis, "Billboards, dynamite, YouTube" was analyzed highly; in positive negative ratio analysis, the positive ratio was 93.63%. BTS Brand Cebu City analysis showed Brand consumption rose 88.57%, Brand Issue rose 105.57%, Brand communication rose 116.55% and Brand spread rose 82.20%. "Brand Big Data analyzed.