As Lee Soo-man's general Producers announced that sm Entertainment (hereinafter referred to as sm) would end the production Contract Half-mast, attention is focused on the industry as well as global fans.
sm said on the 15th that it had been informed by Lee Soo-man that it wanted to end the production Contract by Half-mast later this year through the announcement of the end of the production Contract Half-mast with the private company of Lee Soo-man Producers.
sm has discussed in depth the impact on the business and announced that it will announce the direction of the future. His move is emerging as a hot issue for the enter industry as well as securities companies.
Lee Soo-man is well known for producing not only sm's vision to go, but also for all the content and artist-related detailed productions announced by sm. Episodes related to sensitive and accurate production ability that change the atmosphere of the song by a single difference, such as modifying the song in Aespa's mega hit song 'Savage' to '' and creating addictiveness.
In addition, from EXO's superpower world view to Aespa's metabus world view, to the 'Wild Night' story that integrates the world view of sm's artists who are now on the topic, the name and concept of the artist, as well as musical direction, storytelling and performance, It's a sloppy situation.
He is also known as the father of K-pop. He is the main character who has continuously created a new K-pop star, boasting the highest success rate among the white-haired teams such as BoA, TVXQ, Super Junior, Girls' Generation, EXO, NCT and Aespa.
Therefore, fans' agitation is great after the announcement. Where fans can confirm the reaction of fans such as SNS and community, fans who oppose the announcement of the end of the production Contract such as "Do not leave Sumanong", "I still feel good, but I have to continue producing" and "I am busy".
In the enter industry, sm has built a systematic production system, but Lee Soo-man has an absolute influence on the completeness of sm content, so if Lee Soo-man is completely out of sm, the response is that the blow will be very big.
In particular, sm employees and artists are embarrassed by the sudden notice of Lee Soo-man, and the company is in a situation where the company is in trouble. Attention is also focused on how sm will break through these challenges.
sm has grown into an enter company that leads K-pop by creating the foundation of K-pop Shin, which is the center of idol. sm, without Lee Soo-man, the mountain hero who made sm's history, has come to an important test to see if it can maintain its current position.