Seoul) = Star entertainment producers are leaving the station.
Recently, TVN PDs' successive Lee Juck news is heard. Min Chul-ki PD, who directed the entertainment "Mom Idol" which ended in February, was Lee Juck on JTBC, and Kim Min-seok PD and Park Geun-hyung PD, who announced their names as "You Quiz on the Block" (hereinafter referred to as "You Quiz on the Block", are discussing Lee Juck with JTBC. Jung Jong-yeon PD, who directed Heat films such as 'Girls' and 'Big Escape', and Lee Tae-kyung PD, who is famous for 'Amazing Saturday', have recently expressed their gratitude to CJ ENM.
This year, MBC signboard Kim Tae-ho PD, who directed 'Infinite Top Model' and 'What do you do when you play?', left and established a production company. Go Dong-wan PD, who has been attracting attention in the web entertainment boom by directing 'Workman' and 'Nego King', will move to OTBI, a multi-platform production company, and go on a new Top Model. Kwon Jae-young PD, who led the KBS longevity entertainment 'Endless Masterpiece' for a long time, Lee Juck as A9 media, and Jang Siwon PD, who directed 'Urban Fisherman', established a label under JTBC after leaving. Mun Kyung Tae PD, who made 'Mistrot' season 1 in TV Chosun, moved to MBN.
Until the 2000s, Lee Juck of broadcaster PDs was not common. Those who entered the broadcasting company through the bond test regarded the company as a "lifetime workplace" and it was not uncommon for PD individual brand Power to grow even if they made Heat. However, as the multi-platform and multi-channel era began, the contents themselves became more important than the broadcasters, and the presence of the producer PD became bigger and the star PD began to appear. Lee Juck was also positively accepted as the big PDs of the brand Power went on the new Top Model.
Now PDs' departure from the network and Lee Juck are no longer surprising news. Star PDs who have created popular entertainment programs or names have once been surrounded by Lee Juck. That much opportunity is given, and PDs also do not look negatively at Lee Juck. Prominent PDs have no hesitation about starting a new place if they meet a good opportunity.
What is the most influential factor for PDs' Lee Juck? The atmosphere of freely producing content is considered to be a big factor compared to broadcasters. An official of the broadcasting industry said, "There may be restrictions on making content relatively in broadcasting stations." Nowadays, there are various platforms and PDs who want to be more recognized for their ability because they can freely do what they want to do. "He said.
One of the reasons is that the platforms that can supply content such as OTT and YouTube have diversified. Another official said, "Nowadays, there are so many broadcasters, and there are OTTs such as Netflix, Whatcha, and Teabing, so there are many places where PDs can go. Choices have been expanded, "he said." There are many PDs who do Choices that suit them considering the production environment, treatment, and prospects for the future. " There was also the opinion that "the platform to supply content is diversified and such environments are created, so people who want to make their own contents come out."
An industry expert said: "TV is a world where legacy media has become: ratings drop day by day, and fewer viewers are shooting their own rooms. I would like to create a young sensory program, but the direction of the broadcaster is not right, or there may be a limit to the existing channel. "The change in the PD labor market will accelerate in the future, and it is not a big news for PDs to move broadcasters."
In this regard, Chung Duk-hyun, a critic, said, "As a new platform emerges and opportunities are opened, PD has a desire to try thirst that has not been solved in the established platform in a new place." "He said. "Now the broadcaster has no meaning. "I want to move to a production company these days," he said. "This phenomenon will continue for the time being as PDs who want to grow in the Scout war continue to deviate."