'Tokyo Organizing Committee of the Olympic and Controversy' mbc, Decliners Card also cold public opinion
mbc Min Byung-woo head of press apologized and said that he would apologize and Decliners for the 2020 Tokyo Organizing Committee of the Olympic and relay controversy and subtitle mistakes. mbc also acknowledged its mistakes and announced its future measures, but the public's eyes on mbc are still cold.
mbc was in the mood after the 2020 Tokyo Organizing Committee of the Olympic and Opening Ceremony held on the 23rd of last month. At the time, mbc displayed a picture of the Chernobyl nuclear power plant on the screen when the Ukrainian athletes appeared during the live broadcast. Chernobyl nuclear power generation accidents are sensitive events that have resulted in hundreds of thousands of victims, so the act of using them in the introduction photo was morally and ethically chastised. However, mbc did not stop here, but took a bit coin photo to introduce the El Salvador team, and the introduction of the Haitian team was a controversy with the subtitle "The assassination of the president,
As the controversy grew, mbc apologized twice, saying, "There was a great lack of consideration and concern for the parties, and there was a lack of inspection process." However, another subtitle controversy soon engulfed. 2020 Tokyo Organizing Committee of the Olympic and Men's Soccer Group B qualifying Korea vs Romania Kyonggi In the middle advertisement, "Thank you Marine Le Pen self-help" was a subtitle that seemed to mock Romania player Razvan Marine Le Pen who scored his own goal. When this was announced, he criticized mbc's subtitles not only in Korea but also overseas.
mbc's broadcast accident did not stop even with Park's apology and promise. Taekwondo 80kg excess semi-final In Kyongdon and Dejan Georgievsky's Kyonggi in North Macedonia misrepresented the name of the Inkyo Don player as 'Inkyoton', and Kim Yeon-kyung's interview had a subtitle that distorted the meaning. In the end, mbc did not recover the image that was lost to the closing, and it was the worst month.
Since then, mbc has investigated the case through its own Tokyo Organizing Committee of the Olympic and Investigation Committee, and two weeks after the closing, it announced the results of the investigation and future measures. The investigation committee explained that the accident occurred due to the lack of guidelines and inspection systems, and said that according to the recommendation of the investigation committee, it will prepare sports production guidelines and inspection systems so that inappropriate subtitles, photographs and data screens will not be broadcast by individual judgment or mistake. mbc said, "We will set up the mbc Publicity Enhancement Committee to check the overall production system and pursue innovation."
mbc also said that Min Byung-woo head of press was responsible for the big and small scandals at the time of the relay, and Song Min-keun, the director of sports, was replaced by the managerial responsibility, and mbc Plus Cho Yong-hee and Hwang Seung-wook, In addition, mbc and mbc Plus decided to open a personnel committee and take appropriate personnel measures for the production team.
The viewers questioned mbc's announcement of such measures because there was no other content than the statement that Park Sung-jae announced a month ago. Park said he plans to check the overall production system, but since then, the broadcast accident has occurred twice more and has not had a great effect.
This is not the first time mbc has been involved in the broadcast controversy. The use of inappropriate subtitles during the 2008 Beijing Olympics has also caused controversy. At that time, mbc introduced the Cayman Islands and wrote the subtitle "famous as a tax avoidance to establish an offshore fund." Chad used the rude subtitle "Dead Heart of Africa" and "The island is sinking due to global warming" . The Korea Communications Commission has taken measures to prevent the recurrence of the disciplinary system, and mbc has also apologized for promising to prevent the recurrence.
But the same thing happened 13 years later, and some people are criticizing whether the Decliners of Min Byung-woo's head of press can solve the essential problem. The credibility of viewers in the ongoing accidents has long been bottomed out, and it is only questionable because it is a system improvement that was promised the same many years ago. I promised to prevent the recurrence once again, but the weight is light. mbc is the one who should think about who broke the thick trust.