BTS (BTS), the group that kept the first Billboard single chart for the second week with the new song Dynamite (Dynamite), also ranked first in the boy group Brand Reputation JiSooo in September.
First of all, Brand Platform JiSooo is an indicator created by Brand Big Data analysis by finding out that consumers' online habits have a great impact on Brand consumption. The analysis of the Boy Group Brand reputation measures the positive evaluation of the Boy Group, media interest, and consumer interest and communication. This included analysis of Brand monitors by 100 Brand plat editors.
The ranking of the Boy Group Brand reputation in September was first in the BTS, starting with EXO, Seventeen, NCT, SHINee, Astro, Super Junior, The Boys, Tomorrow By Together, Stray Kids, Winner, Big Bang, Oneus, New East, Eighties, Monster X, Vicks, 2AM, Bigton, MCND SF9, 2PM, TVXQ, On & Off, Hot Shot, Infinite, Pentagon, GodSeven and JYJ were analyzed in order.
The top-ranked BTS (RM, Sugar, Jin, J-Hop, Ji Min, Bhu, and Jung Kook) was analyzed as a big winner with participation JiSooo 3,764,112 Media JiSooo 5,337,856, Communication JiSooo 4,445,056, Community JiSooo 4,151,314, and Brand Reputation JiSooo 1,771,138 ... Compared to Brand Reputation JiSoo (892,4775) in August, it rose 98.33%, and it is analyzed that the recent top spot on the Billboard single chart was the increase.
Second place EXO (Suho, Chanyeol, Kai, Dio, Baekhyun, Sehun, Siumin, Lay, Chen, Tao, Luhan, Chris) became part of the JiSooo 2.9 million 224, MediaJiSooo 666,624 Communication JiSooo 962,216 Community JiSooo 354, and Brand Platform It was analyzed at 2.27 million 1119. Compared to Brand platitude JiSooo 252,4066 in August, it is 10.02% lower than the top BTS.
The rankings were Seventeen, NCT and SHINee.
“The Boy Group Brand Reputation was ranked first by BTS Brand in September, according to the Big Data analysis, which was conducted by the Korea Enterprise Reputation Institute. The Boy Group Brand category increased by 22.03% compared to Brand Big Data 40,137,953 in August. According to the detailed analysis, Brand consumption rose 14.06%, Brand issue rose 3.40%, Brand communication rose 39.53%, and Brand spread rose 42.62%. "
Meanwhile, BTS appeared on KBS 'News 9' on the 10th, and through a conversation with anchor Lee So-jung, he revealed his first impression of Billboard, secret of success, and future aspirations. On the 14th, he will appear on MBC radio 'Bae Cheol-soo's Music Camp', and will appear on NBC's America's Got Talent on the 17th, and on the 19th, he will appear on the large-scale music festival 'iHeartRadio Music Festival' to show the stage of 'Dynamite'.
kim bo-young