The group PAU unveiled concept photos for their new single, "flavor," showcasing a bold new look with blonde hair.
The group POW has raised anticipation for their summer comeback by unveiling concept photos for their new single album, “flavor.” The members exuded a refreshing charm through a stylish photo shoot featuring cosmetic props.
POW sequentially posted concept photos for their new single “flavor” on their official social media accounts on the 7th and 8th. The photoshoot featured a unique concept reminiscent of a beauty brand campaign, with the members using various cosmetics—such as lipstick and serums—as props to create a sophisticated vibe.
In particular, four members—Hyunbin, Jeongbin, Dongyeon, and Hong—except for Yochi, caught everyone’s attention with their bold blonde hairstyles. They complemented their vibrant pastel-toned outfits, creating a bright and refreshing summer vibe. Leader Yo-chi maintained his original hair color and anchored the group with his signature deep gaze.
PAU will make their comeback after about six months by releasing their new single “flavor” on various music streaming sites at 6 p.m. on the 28th. Leader Yo-chi produced all the tracks on this album, further solidifying PAU’s unique musical identity.
POW Returns with 'FLAVOR'
Group POW is set to make their comeback on July 28th with the new single album 'FLAVOR', marking their return to the music scene after six months. This release is particularly notable as leader Yochi has taken the lead in producing all tracks on the album.
A Bold Visual Transformation
Ahead of their comeback, POW unveiled concept photos featuring a refreshing beauty campaign aesthetic, with members Hyunbin, Jungbin, Dongyeon, and Hong debuting striking blonde hairstyles. The group balances individual visual styles with a cohesive concept, highlighting their unique synergy as a five-member ensemble.