BTS Jimin Idol is the No. 1 personal brand reputation ..

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Group BTS Jimin beat Kang Daniel to top the idol personal brand reputation.For the analysis of big data on idol personal brand reputation, RAND Corporation extracted 228,368,061 big data of 987 idol personal brand from January 21, 2019 to February 22, 2019, and measured by consumers participation in the top 100 idol personal brands, JiSooooooo, MediaJiSoooooo, Communication JiSoooooo, and CommunityJiSooooooo. I analyzed oo.According to this, in February 2019, the top 30 brands of the 100 idol personal brands were BTS Jimin, Kang Daniel, Black Pink Jenny Kim, BTS Jungkook, BTS B, BTS Jean, Mamamoo Hwasa, Yoon Ji Sung, BTS Sugar, BTS J-Hope, SF9 Chanhee, BTS RM, AOA Jimin, Yuna, Hotshot Ha Sung-woon, Lee Dae-hui, Yoji Yeji, TVXQ Uno Yunho, Astro Cha Eun-woo, Yo Ryujin, Park Ji-hoon, Yo Chae-ryong, TWICE Tsuwi, TWICE Momo, GFriend Mystery, GFriend Wish, Space Girl Sun, New East Minhyun, Black Pink JiSooooooo.The brand of BTS Jimin was analyzed as JiSooooooo 9,329,494, with participation JiSooooooo 2,101,892 media JiSooooooo 2,367,268 communication JiSooooooo 2,714,789 CommunityJiSooooooo 2,145,545.Compared with the brand reputation JiSoooooo 12,506,372 in December 2018, it fell 25.40%.Second place, the brand of Kang Daniel was analyzed as JiSooooooo 8,327,268, with participation JiSooooooo 3,821,686 media JiSooooooo 1,204,757 communication JiSooooooo 1,369,431 CommunityJiSooooooo 1,931,394.Compared with the brand reputation JiSoooooo 11,949,952 in December 2018, it fell 30.32%.Third, Black Pink Jenny Kim brand was analyzed as JiSooooooo 6,535,258 with participation JiSooooooo 1,296,648 media JiSooooooo 2,067,171 communication JiSooooooo 1,335,167 CommunityJiSooooooo 1,836,272.Compared with the brand reputation JiSoooooo 8,551,894 in December 2018, it fell 23.58%.4th place, BTS Jungkook brand was analyzed as JiSooooooo 5,945,118 as participating JiSooooooo 938,240 media JiSooooooo 1,956,456 communication JiSooooooo 1,292,974 CommunityJiSooooooo 1,757,449.Compared with the brand reputation JiSooooooo 8,031,881 in December 2018, it fell 25.98%.5th place, BTS b brand was analyzed as JiSooooooo 5,394,220 with participation JiSooooooo 938,240 media JiSooooooo 1,885,073 communication JiSooooooo 1,353,012 CommunityJiSooooooo 1,217,894.Compared with the brand reputation JiSoooooo 9,516,349 in December 2018, it fell 43.32%.In February 2019, the BTS Jimin brand ranked first in the list of the top 100 idol brands, said Koo Chang-hwan, director of the Korea Corporation.Brand Big Data analysis showed that the number of brand big data decreased by 11.30% compared to 257,472,560 in December 2018.According to the detailed analysis, brand consumption fell 22.96%, brand issues fell 27.90%, brand communication fell 22.71%, and brand spread increased 76.08%. BTS Jimin brand, which ranked first in the list of 100 idol individual brands in December 2019, showed high sexy, cool, cute in link analysis, and promise, Japan, concert in keyword analysis.In the analysis of positive negative ratio, positive ratio was 89.20%.

Group BTS Jimin beat Kang Daniel to top the idol personal brand reputation.

For the analysis of big data on idol personal brand reputation, RAND Corporation extracted 228,368,061 big data of 987 idol personal brand from January 21, 2019 to February 22, 2019, and measured by consumers' participation in the top 100 idol personal brands, JiSooooooo, MediaJiSoooooo, Communication JiSoooooo, and Community JiSooooooo. I analyzed oo.

According to this, in February 2019, the top 30 brands of the 100 idol personal brands were BTS Jimin, Kang Daniel, Black Pink Jenny Kim, BTS Jungkook, BTS B, BTS Jean, Mamamoo Hwasa, Yoon Ji Sung, BTS Sugar, BTS J-Hope, SF9 Chanhee, BTS RM, AOA Jimin, Yuna, Hotshot Ha Sung-woon, Lee Dae-hui, Yoji Yeji, TVXQ Uno Yunho, Astro Cha Eun-woo, Yo Ryujin, Park Ji-hoon, Yo Chae-ryong, TWICE Tsuwi, TWICE Momo, GFriend Mystery, GFriend Wish, Space Girl Sun, New East Minhyun, Black Pink JiSooooooo.

The brand of BTS Jimin was analyzed as JiSooooooo 9,329,494, with participation JiSooooooo 2,101,892 media JiSooooooo 2,367,268 communication JiSooooooo 2,714,789 Community JiSooooooo 2,145,545. Compared with the brand reputation JiSoooooo 12,506,372 in December 2018, it fell 25.40%.

Second place, the brand of Kang Daniel was analyzed as JiSooooooo 8,327,268, with participation JiSooooooo 3,821,686 media JiSooooooo 1,204,757 communication JiSooooooo 1,369,431 Community JiSooooooo 1,931,394. Compared with the brand reputation JiSoooooo 11,949,952 in December 2018, it fell 30.32%.

Third, Black Pink Jenny Kim brand was analyzed as JiSooooooo 6,535,258 with participation JiSooooooo 1,296,648 media JiSooooooo 2,067,171 communication JiSooooooo 1,335,167 Community JiSooooooo 1,836,272. Compared with the brand reputation JiSoooooo 8,551,894 in December 2018, it fell 23.58%.

4th place, BTS Jungkook brand was analyzed as JiSooooooo 5,945,118 as participating JiSooooooo 938,240 media JiSooooooo 1,956,456 communication JiSooooooo 1,292,974 Community JiSooooooo 1,757,449. Compared with the brand reputation JiSooooooo 8,031,881 in December 2018, it fell 25.98%.

5th place, BTS b brand was analyzed as JiSooooooo 5,394,220 with participation JiSooooooo 938,240 media JiSooooooo 1,885,073 communication JiSooooooo 1,353,012 Community JiSooooooo 1,217,894. Compared with the brand reputation JiSoooooo 9,516,349 in December 2018, it fell 43.32%.

"In February 2019, the BTS Jimin brand ranked first in the list of the top 100 idol brands," said Koo Chang-hwan, director of the Korea Corporation. Brand Big Data analysis showed that the number of brand big data decreased by 11.30% compared to 257,472,560 in December 2018. According to the detailed analysis, brand consumption fell 22.96%, brand issues fell 27.90%, brand communication fell 22.71%, and brand spread increased 76.08%. "

"BTS Jimin brand, which ranked first in the list of 100 idol individual brands in December 2019, showed high "sexy, cool, cute" in link analysis, and "promise, Japan, concert" in keyword analysis. In the analysis of positive negative ratio, positive ratio was 89.20%.