“The second Billboards top of the BTS is more than Korea and has a great significance in the World Pop Music market in the 2010s” (United States of America Economics Forbes)
BTS, the national representative Idol group, has taken a new path to World Pop Music beyond Korea. BTS, which became the first Korean singer to reach the top of the United States of America Billboards chart in May, reached the top of the Billboards again this month. It is the result of BTS singing in Korean in United States of America, not staying as a sparkling star in the local area, but as a result of solidifying its position as a World star.
United States of America album sales increase 'thickened BTS fandom'
According to United States of America's famous magazine Billboards on the 2nd (local time), BTS topped the album chart Billboards200, which will be released on the 5th with its new album Love Yourself Resolution Anser released on the 24th of last month. It is the first normal recapture in three months after taking first place on the same chart with the album Love Yourself former Tier released in May.
BTS pushed the United States of America pop star Ariana Grande, who topped the same chart last week with his new album Sweetner. It is only four years since the British Boy group One Direction in 2014 that the same group will take the top spot in the Billboards 200 in a year. BTS's Billboards consecutive number one is meaningful because it is a result of a foreign language album rather than English. It was the first time in 12 years since the 2006 popper group Ildibo 's' Ankora' that the non-English album topped the Billboards 200.
BTS' second Billboards summit came from a thicker fandom at United States of America. According to Nielsen Music, which compiles the sales volume of United States of America's Music, the Love Yourself Resolution Ancer CD sold 141,000 copies locally for six days until August 30. In the same week of its first release in May, more than 40,000 copies were sold than 100,000 copies were sold. “Unlike other K-pop Idols, BTS’s message on the album has increased its immersion, which has been a major contributor to expanding fandom in United States of America,” said Ha Jae-geun, a pop culture critic. BTS has been releasing the Love Your Self series album in the form of Gigi-Win-Jeong-Jeong-Gong under the theme of Love You for more than two years, and this album is the last of the series.
‘#Idol Challenge’ Winds in South Africa as United States of America
The new song Idol by BTS was the first to set off a fever in the United States of America.
After the direct video was released, the United States of America posted a video of the #Idol Challenge (#IdolCHALLENGE) that follows the Idol dance online. At first, one-person video was the main, and nowadays, the fashion is spreading in the form of flash mobs. The chorus of the song "I am so good" and "I am good at Jihwaja" followed by the Korean traditional choreography of BTS shaking both arms, capturing the eyes of overseas fans and following the dance craze. The #Idol Challenge, which started on the 24th of last month, is a butterfly effect that has shaken United States of America. BTS is intended to create a new album that "I wanted to make it a World festival that encompasses race". BTS has been a booming song for Idol, including electronic and African beats that are popular these days.
BTS . ‘Crazy Rich Asians’ box office .
The Korean elements that BTS showed in 'Idol' Music video and dance are showing power in conjunction with the Asian culture wind that is blowing more hotly these days in United States of America. The most notable movie in Hollywood this summer is the Asian film Crazy Rich Asians. It opened on the 15th of last month and ranked first in the box office for the third week, earning $110.96 million (about KRW 123.4 billion) in North America alone by the 2nd of this month. The film is directed by John, a Chinese United States of America, and starred only Asian actors such as Malaysian actor Henry Golding and Korean Ken Jung. It is unusual for Asian films to continue their box office success in the conservative United States of America movie market, surpassing blockbuster Mission Impossible: Fallout.
“The social participation and cultural influence of Asian United States of America are growing in the United States of America,” said Kim Hun-sik, a professor at Dong-A Broadcasting University. “The success of BTS and Crazy Rich Asians is a sign that Asian culture with specificity is getting universal and digging into the mainstream market.”
Billboards Music Awards and Grammys?
BTS' second Billboards top spot is also growing the possibility of BTS's performance at the United States of America Music Awards. In particular, it is expected to advance to the major category at the Billboards Music Awards, one of the United States of America's three major Music awards.
“As BTS has topped the Billboards twice, we can expect to be nominated for the Billboards Music Awards’ Album of the Year in the first half of next year,” said Im Jin-mo, a Music critic. The Grammy Award, the most prestigious Music Awards ceremony in United States of America, is stingy with non-English-speaking Music, making it difficult for BTS to advance to major categories. Music critics agree that the possibility of nominating candidates for genre-specific categories such as Best Pop Duo/group Performance cannot be ruled out.
BTS was invited to the event at the Natural History Museum in the Grammy Award, London, and was interested in whether he could enter the Grammy Award for the first time as a Korean singer. BTS will talk about Love Yourself-Resolution Anthology with artistic director Scott Goldman at the United States of America's National History Museum in London on the 11th.
'Billboards200' is the top of the new 'Love Your Self'