LG Electronics' first 30 trillion won in sales in the first half of the year.MC 13 consecutive quarters Deficit

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LG Electronics announced its second quarter results of 15.7 trillion won in consolidated revenue and 771 billion won in heavy excavator Landslide op.Revenue and Heavy Excavator Landslide op increased 3.2% YoY and 16.1% YoY, respectively.However, sales fell 0.7% and heavy excavator Landslide op also fell 30.4% compared to the previous quarter, when Heavy Excavator Landslide op exceeded 1 trillion won.In the first half of this year, the number of revenues and heavy excavator Landslide ops increased by 3.2% and 18.5%, respectively, to 30.14 trillion won and heavy excavator Landslide op 1.8788 trillion won, respectively.Among the first half of the year, both the revenge and the Heavy Excavator Landslide op are the highest.This is the first time LG Electronics has exceeded 30 trillion won in the first half of the year.However, the securities industrys consortium (forecast) was somewhat below.According to financial information company F & G guide, LG Electronics 2Q concession was sales of 15.55 trillion won and Heavy Excavator Landslide op 841.1 billion won, but the provisional value announced on this day is slightly lower than sales and Heavy Excavator Landslide op.H&A business headquarters (living home appliances) and HE business headquarters (TV) continued their high performance, but the size of the MC business headquarters (mobile) would have been larger than expected.The H & A business headquarters will achieve sales of 5.5 trillion won to 5.5 trillion won, heavy excavator Landslide op 500 billion won, HE business headquarters will achieve sales of 4.45 trillion won to 4.5 trillion won, and heavy excavator Landslide op 400 billion to 450 billion won.The B2B (inter-company transaction) business headquarters, which was upgraded to its business headquarters this year, is expected to have a surplus of 60 billion to 70 billion won in the second quarter.The MC division, which was aiming to reverse the G7 ThinkQ, seems to have expanded its Deficit width in 2Q.The cost of marketing BTS as an advertising model has increased, and sales volume has fallen short of expectations.The 2Q operating loss is expected to be 200 billion to 230 billion won, which is estimated to have greatly increased Deficit compared to the same period of the previous year (-132.4 billion won).The marketing cost of the MC business headquarters in the second quarter of each year is estimated to have increased from 553.2 billion won in the same period of last year as BTS became a model.However, after the second half of this year, there is an analysis that there is an opportunity in the North American market.The situation of ZTE, which is the fourth largest in the U.S. market, has become difficult for LG Electronics, said Park Won-jae, a researcher at Mirae Asset Daewoo. It is possible that the alternatives of existing consumers will be LG Electronics, not Apple or Samsung.The VC business headquarters (car electric parts), which LG Electronics is raising as a future food source, is not out of the Deficit trend in the second quarter.However, the industry expects that it will be able to turn to black in the third quarter as soon as it secures growth engine with the acquisition of ZKW, an Austrian headlamp company.yang hee-dong2Q sales of 15.17 trillion won and heavy excavator Landslide op771 billion. Sales of 30.14 trillion won in the first half of the year and sales of 1.8788 trillion won in the first half of the year.

LG Electronics announced its second quarter results of 15.7 trillion won in consolidated revenue and 771 billion won in Heavy Excavator Landslide op. revenue and Heavy Excavator Landslide op increased 3.2% YoY and 16.1% YoY, respectively. However, sales fell 0.7% and Heavy Excavator Landslide op also fell 30.4% compared to the previous quarter, when Heavy Excavator Landslide op exceeded 1 trillion won.

In the first half of this year, the number of revenues and Heavy Excavator Landslide ops increased by 3.2% and 18.5%, respectively, to 30.14 trillion won and Heavy Excavator Landslide op 1.8788 trillion won, respectively. Among the first half of the year, both the revenge and the Heavy Excavator Landslide op are the highest. This is the first time LG Electronics has exceeded 30 trillion won in the first half of the year.

However, the securities industry's consortium (forecast) was somewhat below. According to financial information company F & G guide, LG Electronics' 2Q concession was sales of 15.55 trillion won and Heavy Excavator Landslide op 841.1 billion won, but the provisional value announced on this day is slightly lower than sales and Heavy Excavator Landslide op.

H&A business headquarters (living home appliances) and HE business headquarters (TV) continued their high performance, but the size of the MC business headquarters (mobile) would have been larger than expected.

The H & A business headquarters will achieve sales of 5.5 trillion won to 5.5 trillion won, Heavy Excavator Landslide op 500 billion won, HE business headquarters will achieve sales of 4.45 trillion won to 4.5 trillion won, and Heavy Excavator Landslide op 400 billion to 450 billion won. The B2B (inter-company transaction) business headquarters, which was upgraded to its business headquarters this year, is expected to have a surplus of 60 billion to 70 billion won in the second quarter.

The MC division, which was aiming to reverse the G7 ThinkQ, seems to have expanded its Deficit width in 2Q. The cost of marketing BTS as an advertising model has increased, and sales volume has fallen short of expectations. The 2Q operating loss is expected to be 200 billion to 230 billion won, which is estimated to have greatly increased Deficit compared to the same period of the previous year (-132.4 billion won). The marketing cost of the MC business headquarters in the second quarter of each year is estimated to have increased from 553.2 billion won in the same period of last year as BTS became a model.

However, after the second half of this year, there is an analysis that there is an opportunity in the North American market.

“The situation of ZTE, which is the fourth largest in the U.S. market, has become difficult for LG Electronics,” said Park Won-jae, a researcher at Mirae Asset Daewoo. “It is possible that the alternatives of existing consumers will be LG Electronics, not Apple or Samsung.”

The VC business headquarters (car electric parts), which LG Electronics is raising as a future food source, is not out of the Deficit trend in the second quarter. However, the industry expects that it will be able to turn to black in the third quarter as soon as it secures growth engine with the acquisition of ZKW, an Austrian headlamp company.

yang hee-dong

2Q sales of 15.17 trillion won and Heavy Excavator Landslide op771 billion. Sales of 30.14 trillion won in the first half of the year and sales of 1.8788 trillion won in the first half of the year.