LESERAFIM (LE SSERAFIM) released its fourth member; its main character is leader Kim Chaewon.
LE SSERAFIM posted photos and videos of Kim Chaewon on the official SNS and Hive Labels YouTube channel at 0:00 on the 7th. In the photo, Kim Chaewon is wearing a back-open style dress and shows off his chic and rugged side. Kim Chaewon boasted a sophisticated visual with a black 'smart hair' hairstyle.
The video contains Kim Chaewon's dignified and relaxed figure that is not shaken by the gaze of the world. In particular, Kim Chaewon emphasized the feeling of freewheeling with provocative gestures and confident walking. It is enough content to raise expectations for the colorful charm that LE SSERAFIM will show with the team leader Kim Chaewon as the main axis.
Meanwhile, LE SSERAFIM, which is about to debut in May, is the first girl group to launch in cooperation with Hive and Sos Music. The team name is an anagram of IM FEARLESS, which implies self-confidence and strong will to move forward without fear without being shaken by the world's gaze.
Bang Si-hyuk Hive, who produced the BTS, was the general producer of LE SSERAFIM's debut album, and Kim Sung-hyun, creative director, participated in all visual content planning. As such, Hive's world class crew has been on the rise, LE SSERAFIM has been releasing photos and videos of members one day since the 4th. Kim Garam, Hong Eun Chae and Kim Chaewon, starting with Sakura, the first runner to release the members, have proved their keen interest in LE SSERAFIM, exceeding 5 million views at 7 am on July 7.