"Kimchi: Pao Chai?"Choo Ja-hyun So-won Ham, a middle-action star who had different attitudes toward apology
In the fourth week of March, the controversy over Actor Choo Ja-hyun's labeling of kimchi as Pao Chai was hot in the entertainment industry. In addition, the controversy over the past broadcaster So-won Ham's remarks on Pao Chai was also recalled. Let's compare the two people's movements, which were misrepresented as Pao Chai and were hit by public opinion.
Choo Ja-hyun recently posted a short video on his Chao Hongshu (China version Instagram) showing him eating ramen.
In the scene where kimchi is wrapped in ramen in the video, kimchi is marked as a Chinese subtitle called 'Pao Chai'.
Paochai is not a synonym for kimchi, but a pickled vegetable dish derived from China Sichuan Province. The reason why Pao Chai is controversial is that China is the origin of kimchi as part of the cultural process and claims that they are the successors of kimchi.
In July last year, the Ministry of Culture, Sports and Tourism revised the "Translation and Notation Guidelines for Foreign Language of Public Terms". The Chinese translation and notation of kimchi is set as 'Shinchi' rather than Paochai ().
Professor Seo Kyung-duk of Sungshin Women's University pointed out, "There are many entertainers and influencers who are active in China, but it is worthy of praise for the advancement of the national security and foreign currency, but I do not want to make any more mistakes."
Choo Ja-hyun, who was hit by Korean netizens including Professor Seo, eventually deleted the problem video.
Since then, Choo Ja-hyun has officially apologized through his agency. He said, "I am sorry that I have been worried about this incident even though I have been paying more attention to this part of Korea and China activities."
He promised to prevent the recurrence, saying, "I will try to know the name of our unique food and use it so that the right expression can be known more."
So-won Ham, who had already suffered a Pao Chai controversy once, was compared with Choo Ja-hyun's apology.
So-won Ham, who, like Choo Ja-hyun, had a family with Husband, China. He explained kimchi to mother-in-law, China, in a live broadcast last year on his Instagram account.
The remarks were so public that they were posted on the bulletin board of the Cheong Wa Dae National Petition. So-won Ham was appearing on TV Chosun entertainment 'wife's taste' at the time. The petitioner registered "I petition for the departure of Mr. A, who called Kimchi Pao Chai."
As criticism poured into So-won Ham's Instagram, he responded to the controversy with the picture of kimchi and "# Kimchi" without any explanation.
The netizens were resentful of his consistent attitude with his unsatisfActory response and silence. To make matters worse, when it was announced that the kimchi image used by So-won Ham had unauthorized use of the image of a food company, even the post was deleted.
China's subsequent attempts at cultural process are making people's aversion to China skyrocket day by day. What is needed for the actions of celebrities who fueled China's aversion due to the Paochai controversy is a sincere reflection.
iMBC Photo iMBC DB Photo Source Instagram