Singer Lim Young-woong ranked third in the big data analysis of the star brand reputation conducted by Korea Corporate RAND Corporation in March 2022.
The Korean company RAND Corporation measuRED 195,725,085 star brand big data from February 28, 2022 to March 30, 2022, and measuRED the participation of star brands in JiSoo, MediaJiSoo, Communication JiSoo, and Community JiSoo through consumer behavior analysis. CompaRED to the star brand Big Data 217,195,817 in February, it decreased by 9.89%.
As a result of the analysis, Son Heung-min ranked second, followed by Lim Young-woong ranked third.
Brand reputation JiSoo is an indicator created by brand big data analysis by finding out that consumers' online habits have a great impact on brand consumption. The star brand reputation analysis can measure the relationship with consumers, positive evaluation, media interest, and interest and communication of consumers.
The star brand reputation analysis is based on the analysis of the relationship with consumers through big data reputation algorithms targeting brands in the top rank of brand reputation, which are analyzed by entertainers, Singer, Trot Singer, drama actors, movie actors, boy groups, girl groups, and sports people. The star brand reputation, JiSoo, was weighted by the JiSoo Cebu City index.
The 30th place in the Star Brand Reputation list in March 2022 was Son Heung-min, BTS, Lim Young-woong, IU, (girls) kids, Yoo Jae-Suk, Girls' Generation, RED Velvet, Park Gun, TWICE, EXO, Lee Chan Won, Taeyeon, Black Pink, Son Ye-jin The analysis was conducted in the order of: Hyun-jin Ryu, Apink, NCT, Lee Jung-jae, Kang Daniel, Seventeen, Youngtak, Lee Seung-gi, BtoB, Ohmaigol, WJSN, Gong Yo, Jay Park, Kim Jong-kook, and Song Hye-kyo.
The Son Heung-min brand, which ranked first in star brand reputation, was analyzed as JiSoo 8,806,324 with participation JiSoo 1,146,622 media JiSoo 1,453,387 communication JiSoo 2,111,552 Community JiSoo 4,094,764. CompaRED with the star brand reputation JiSoo 6,653,241 in February, it rose 32.36%.
"The star brand reputation in March 2022 Big data analysis showed that the Son Heung-min brand ranked first. The Son Heung-min brand has attracted fans' attention while playing in the World Cup qualifiers and Premier League, the BTS brand creates communication with fans with a variety of content, and the Lim Young-woong brand maintains the top spot on the soundtrack platform based on strong fandom Community. Brand reputation is being created through active communication with brands and fans. "
"Star brand category In March 2022, brand big data analysis showed that it decreased by 9.89% compaRED to 217,195,817 star brand big data in February. According to the Cebu City analysis, brand consumption fell 32.14%, brand issues fell 10.58%, brand communication fell 12.26%, and brand spread rose 3.73%. "
Star Brand Reputation March 2022 Big Data Analysis 100th place in March 2022 is Son Heung-min, BTS, Lim Young-woong, IU, (girls) children, Yoo Jae-Suk, Girls' Generation, RED Velvet, Park Gun, TWICE, EXO, Lee Chan Won, Taeyeon, Black Pink, Son Ye-jin , Hyun-jin Ryu, Apink, NCT, Lee Jung-jae, Kang Daniel, Seventeen, Youngtak, Lee Seung-gi, BtoB, Omaigol, WJSN, Gong Yoo, Jay Park, Kim Jong-kook, Song Hye-kyo, Shiny, Baek Jong-won, The Bo Izu, Mamamu, Lee Kwang-soo, Kang Ho-dong, Lee Sang-min, Song Jung-ki, Astro, Song Gain, Espa, Kim Hee-cheol, Hong Jin-young, Shin Dong-yeop, Monster X, Jung Dong Won, 2PM, Jang Yoon-jung, Treasure, Ji Hyun-woo, Kim Jong-min, Song Ji-hyo, Jung Hyung-don, Ive, Jung Ho-yeon, Isolmon, Choi Woo-sik, Jang Min-ho, Kim Jun-ho, Kim Sung-joo, Seo Jang-hoon, Sung Si Kyung, Stray Kids, Jung Hae-in, Kim Dae-mi, Kim Dong-hyun, Wan, Kim Hee-jae, Jeon Hyun-moo, Enhagen, Lee Jin-wook, Lee Chun-soo, Kepler, Huh Jae, Ji Seok-jin, Choi Ye-na, Lee Sun-gyun, Park Chang-geun, Yumi, Tak Jae-hoon,
Lim Young-woong