'2020 Content Industry Forum' Kim Yong-jae "China version Running Man', A Success Case of Mount Fuji ip"

Kim Yong-jae, CEO of Formatist in the 2020 Content Industry, introduced the success stories of Chinas Running Man.In the afternoon of the 22nd, while the broadcasting Forum was held online to prevent the spread of Corona 19 damage, formatist Kim Yong-jae presented it, and the Chinese version Running Man explained that the success of Mount Fuji IP was the success of the program.2013, said Kim Yong-jae,He also directed the show. At that time, he directed the showThe high-ranking officials told me to take charge of global business and pioneer it because terrestrial broadcasting will be in deficit from 2014. 2013Finally, I made a global business team at the headquarters in January 2014 and moved to the SBS acting target. We co-produced Chinas Running Man, Kim Yong-jae said, and it was a great result because of the good response.After the Korean Wave broke out, we had to re-exploit Southeast Asia from late 2016 to early 2017, so we went to Vietnam and Myanmar. Vietnam Running Man also achieved great results like China Running Man.This is the Mount Fuji IP in Korea, but we have learned as a great success story from simple distribution in the global market. Regarding the China version of Running Man, he said, If you explain it, there are 1 ~ 4 seasons. The production cost was 36 billion won when you played season 1, and season 4 was 100 billion won.I spent more on the production than on blockbusters, he said.Season 1 was 2%, but Season 4 was 4%, which was a huge reflection, said Kim Yong-jae.As a simple example, Daejanggum was 2.6%, which was a great figure.  Running Man s success led to the third and fourth place in the nation among the 56 satellites, but it jumped to the top.

Kim Yong-jae, CEO of Formatist in the 2020 Content Industry, introduced the success stories of China's Running Man.

In the afternoon of the 22nd, while the broadcasting Forum was held online to prevent the spread of Corona 19 damage, formatist Kim Yong-jae presented it, and the Chinese version Running Man explained that the success of Mount Fuji ip was the success of the program.

“2013,” said Kim Yong-jae, He also directed the show. At that time, he directed the show The high-ranking officials told me to take charge of global business and pioneer it because terrestrial broadcasting will be in deficit from 2014. "2013 Finally, I made a global business team at the headquarters in January 2014 and moved to the SBS acting target. "

“We co-produced China’s Running Man,” Kim Yong-jae said, “and it was a great result because of the good response.”

"After the Korean Wave broke out, we had to re-exploit Southeast Asia from late 2016 to early 2017, so we went to Vietnam and Myanmar." "Vietnam Running Man' also achieved great results like China Running Man'. This is the Mount Fuji ip in Korea, but we have learned as a great success story from simple distribution in the global market. "

Regarding the China version of Running Man, he said, "If you explain it, there are 1 ~ 4 seasons. The production cost was 36 billion won when you played season 1, and season 4 was 100 billion won. “I spent more on the production than on blockbusters,” he said.

“Season 1 was 2%, but Season 4 was 4%, which was a huge reflection,” said Kim Yong-jae. As a simple example, Daejanggum was 2.6%, which was a great figure. "" Running Man 's success led to the third and fourth place in the nation among the 56 satellites, but it jumped to the top. "