"Oh, my God. How could this taste... This taste is the best. " Is it because I was nervous about this ambassador? I ate Genesis bbq's new menu hot golden olive series, which made headlines about Lee Min-ho (played by Lee Gon)'s tasteless eating of SBS drama "The King; the Lord of Eternity."
"Why do not you eat so bad?", "Do not do that in front of Chicken," and "Cicken food called diet," but it was actually delicious.
bbq released four menus on the 17th of last month: Hot Golden Olive series, Hot-Shit! RED attachment, Hot-Shit!Black pepper, Hot-Pat! Cristiano Ronaldo, Hot-Shit! Steaming sauce. I feel the motivation of bbq to target young consumers from the name, and it actually reflects the opinions of the 20th tasting group throughout the product launch process, such as selecting menu names.
The bbq signature menu, Golden Olive, has four spicy flavors: the strategy to target young people with a spicy taste that is highly preferRED by the 1020 generation.
Hot !RED adhesion sprayed the golden olive with RED seasoning made from habanero pepper. The exotic flavor unique to the Mexican native Habanero pepper and moderately spicy and salty seasonings are rich: the visuals are sown with ramen soup powder on the fried Chicken. Because the seasoning is stimulating, mix it with the Chicken piece and sprinkle it on top rather than evenly buried.
Hot!Black pepper is a menu with Black pepper on golden olives. It has a refreshing and crisp flavor unique to pepper. It is not a fine powdeRED pepper that is often used as a seasoning at home, but a chewing pepper grain.
Hotpa!Cristiano Ronaldo is the most popular menu of the four menus - the recipe is the most different from the other. If the other three menus are seasoned with existing golden olives, Cristiano Ronaldo tastes spicy at the ripening stage before Chicken wears fried clothes. The Chicken is matuRED with a sauce with the Indian spice Marshalla flavor in Havanero and barbecue flavoRED seasoning, and then fried. Thanks to the changed recipe, the spicyness was added and the feeling of the existing golden olive was less.
Hot steamed! Steamed sauce is a menu with a sauce based on RED pepper paste in golden olives. It is the most irritatingly spicy of the four menus. It’s more spicy than bbq’s hottest seasoning Chicken vampires, but it’s a taste that can hurt your tongue for a spicy (weaker for spicy food). At the moment of a bite, it was also possible to know why Lee Min-ho ate as much as a bird in 'The King'.
bbq said that Hot Golden Olive has been very popular with 25,000 Haru sales on the 25th ~ 26th. Haru sales are expected to exceed 30,000 this weekend, which is a holiday season.
A bbq official said, "Since the launch of the new menu, the total sales volume of bbq has exceeded 150,000 in 10 days." Some merchants have exhausted Chicken earlier than usual and have made additional deliveries that were not scheduled. "
"We have added a high-quality spicy taste to the advantages of the golden olive, which is a representative menu, and have caught the taste of consumers," said Yoon Hong-keun, chairman of bbq. "With the spread of corona 19, many families (franchise owners) are in trouble, and new menus are helping to increase sales of merchants."