Shinhan Bank announced on the 31st that it has released a new AD, 'Open with Tensindon Shoal (sol), which was produced with actor Park Bo-gum.
In this AD video, which is designed to enable all bank accounts being trADed through a mobile banking app, Park Bo-gum helps customers understand the differentiated functions of Shinhan Bank Mobile Banking sol (sol) Open Banking.
In this AD, which is produced in two episodes, Park Bo-gum seems to be talking directly to viewers. It also shows benefits that can be enjoyed in open banking such as asset management as well as asset growth, integrated account inquiry and transfer with one sol, and unlimited exemption of fees when transferring all accounts.
Park Bo-gum, who showed a pleasant and funny appearance in the first half of the year, is a familiar and sophisticated appearance in this AD.
The new AD video was released on TV, social network Service (SNS), movie theater, bus, subway, etc. on the 30th, and the Shinhan Bank official SNS account can also check the viral video of "Song to do the trick" which shows various scenes of shooting behind-the-scenes and actor Park Bo-gum.
"We have created this AD to help more customers enjoy the Shinhan Bank Open Banking Service, which has differentiated competitiveness," said Shinhan Bank official. "We hope that the Open Banking Service will be effectively delivered to customers through the model Park Bo-gum."
Introduction of Open Banking Function of sol (sol)