EXO Kai has been recognized for its visual charm that captures the global area with the selection of Amber Liu Suther of Luxury fashion brand 'Gucci'.
On the 18th, SM Entertainment announced that EXO Kai was selected as a global ambassador for fashion brand 'Gucci' eyewear men.
Kai's 'Gucci' eyewear Amber Liu Suther selection seems to have originated from his recognition of his value in the global field through attractive visuals, physical and musical performances.
This is also natural in the appearance of Kai, which is shown in the 2019 FW campaign picture of the theme "I believe in the power of the individual".
Alessandro Michele, director of creative director, said, "I am expressing my own faith, value and personality by unraveling my own story."
Meanwhile, Kai is a member of the group EXO and a Solo artist, and will appear as a member of the project SuperM, which will be held on April 4, with Shiny Taemin, EXO Baekhyun, NCT 127 Taeyong & Mark and China group WayV Lucas & Ten.