BTS, Idol group's top 100 brand reputations ..EXO 2nd

Idolgroup 100 Brands 2020 YearThe Big Data analysis in April showed that BTS ranked first, followed by EXO ranked third, and Black Pink.RAND Corporation is a 2020 year for the analysis of Big Data on Idolgroup brand reputationTwenty20 year from March 23By April 24, 100 Idolgroup brand Big Data 113,210,292 were extracted and the brand reputation was analyzed by measuring consumers participation in the Idolgroup 100 brands by JiSooo, MediaJiSooo, Communication JiSooo, and CommunityJiSooo.Last 2020 yearCompared with the Idolgroup 100 brands Big Data 113,769,391 in March, it decreased 0.49%.Brand reputation JiSooo is an indicator created by brand Big Data analysis by finding out that consumers online habits have a great impact on brand consumption.Through the analysis of the Idol group 100 brand reputation, we can measure the positive evaluation of the Idol group 100 brands, media interest, and consumer interest and communication.The evaluation of 100 brand-name monitors was also included.2020 yearThe top 30 Idolgroup 100 brand reputations in April were BTS, EXO, Black Pink, Mamamu, REDVelvet, A Pink, (girls) Kids, Twice, Winner, Aiz One, Girls of the Month, Girls Generation, Oma Girl, NCT, Seventeen, April, Tiara, Wanna One, SHINee, Super Junior The analysis was conducted in the order of language, space girl, big bang, astro, monsta X, Infinite, TVXQ, new east, lovelies, and AOA.The top brand of BTS (RM, Sugar, Jin, Jhop, Jimin, Bhu, and Jungkuk) became the participating JiSooo 2,220,320 MediaJiSooo 1,653,591 Communication JiSooo 2,837,181 CommunityJiSooo 3,190,641, brand reputation JiSooo 9,901,733 It was analyzed as.Compared with the brand reputation JiSoo 13,605,781 in March, it fell 27.22%.The second-ranked EXO (Suho, Chanyeol, Kai, Dio, Baekhyun, Sehun, Siu Min, Ray, Chen, Tao, Luhan, Chris) brand became a participating JiSooo 298,496 MediaJiSooo 675,522 Communication JiSooo 2,415,083 CommunityJiSooo 1,854,881 The results were analyzed by ChiSoo 5,243,982.Compared with the brand reputation JiSooo 3,940,592 in March, it rose 33.08%.The third-ranked Black Pink (JiSooo, Jenny, Rose, Lisa) brand was analyzed as brand reputation JiSooo 4,638,840 with participation JiSooo 250,712 media JiSooo 537,014 communication JiSooo 1,888,495 CommunityJiSooo 1,962,619.Compared with the brand reputation JiSooo 5,219,601 in March, it fell 11.13%.The fourth-ranked Mamamu (Solar, Hwasa, Munbyeol, and Wheein) brand was analyzed as JiSooo 4,249,989 with participation JiSooo 199,496 media JiSooo 467,759 communication JiSooo 1,673,826 CommunityJiSooo 1,908,908.Compared with the brand reputation JiSooo 2,245,404 in March, it rose 89.27%.The fifth-ranked brand of REDVelvet (Wendy, Irene, Slaughter, Joy, and Yerry) was analyzed as JiSooo 4,140,427 with participation JiSooo 281,160 Media JiSooo 405,254 CommunityJiSooo 2,117,780 1,336,233.Compared with the brand reputation JiSooo 4,372,792 in March, it fell 5.31%.2020 year, said Koo Chang-hwan, director of RAND Corporation, Korea Enterprises.BTS brands topped the list of the top 100 Idolgroup brands in March; Idol group brand categories showed last 2020 yearCompared with the Idolgroup 100 brands Big Data 113,769,391 in March, it decreased 0.49%.According to the detailed analysis, brand consumption fell 9.30%, brand issue rose 4.03%, brand communication rose 8.75%, and brand spread fell 8.55%.The positive rate analysis of Idolgroup was 62.39%, up 2.26% from the positive rate of 60.13% in March. 2020 yearBTS brands, which ranked first in the Idolgroup 100 brand reputation in April, showed high scores in Enjoy, Admir, Perform in the link analysis, and Bangbangcon, YouTube, and Ami in the keyword analysis.In the analysis of the positive ratio, the positive ratio was 62.84%.

Idol group 100 Brands 2020 year The Big Data analysis in April showed that BTS ranked first, followed by EXO ranked third, and Black Pink.

RAND Corporation is a 2020 year for the analysis of Big Data on Idol group brand reputation Twenty20 year from March 23 By April 24, 100 Idol group brand Big Data 113,210,292 were extracted and the brand reputation was analyzed by measuring consumers' participation in the Idol group 100 brands by JiSooo, MediaJiSooo, Communication JiSooo, and Community JiSooo. Last 2020 year CompaRED with the Idol group 100 brands Big Data 113,769,391 in March, it decreased 0.49%.

Brand reputation JiSooo is an indicator created by brand Big Data analysis by finding out that consumers' Online habits have a great impact on brand consumption. Through the analysis of the Idol group 100 brand reputation, we can measure the positive evaluation of the Idol group 100 brands, media interest, and consumer interest and communication. The evaluation of 100 brand-name monitors was also included.

2020 year The top 30 Idol group 100 brand reputations in April were BTS, EXO, Black Pink, Mamamu, RED Velvet, A Pink, (girls) Kids, Twice, Winner, Aiz One, Girls of the Month, Girls' Generation, Oma Girl, NCT, Seventeen, April, Tiara, Wanna One, SHINee, Super Junior The analysis was conducted in the order of language, space girl, big bang, astro, monsta X, Infinite, TVXQ, new east, lovelies, and AOA.

The top brand of BTS (RM, Sugar, Jin, Jhop, Jimin, Bhu, and Jungkuk) became the participating JiSooo 2,220,320 MediaJiSooo 1,653,591 Communication JiSooo 2,837,181 Community JiSooo 3,190,641, brand reputation JiSooo 9,901,733 It was analyzed as. CompaRED with the brand reputation JiSoo 13,605,781 in March, it fell 27.22%.

The second-ranked EXO (Suho, Chanyeol, Kai, Dio, Baekhyun, Sehun, Siu Min, Ray, Chen, Tao, Luhan, Chris) brand became a participating JiSooo 298,496 MediaJiSooo 675,522 Communication JiSooo 2,415,083 Community JiSooo 1,854,881 The results were analyzed by ChiSoo 5,243,982. CompaRED with the brand reputation JiSooo 3,940,592 in March, it rose 33.08%.

The third-ranked Black Pink (JiSooo, Jenny, Rose, Lisa) brand was analyzed as brand reputation JiSooo 4,638,840 with participation JiSooo 250,712 media JiSooo 537,014 communication JiSooo 1,888,495 Community JiSooo 1,962,619. CompaRED with the brand reputation JiSooo 5,219,601 in March, it fell 11.13%.

The fourth-ranked Mamamu (Solar, Hwasa, Munbyeol, and Wheein) brand was analyzed as JiSooo 4,249,989 with participation JiSooo 199,496 media JiSooo 467,759 communication JiSooo 1,673,826 Community JiSooo 1,908,908. CompaRED with the brand reputation JiSooo 2,245,404 in March, it rose 89.27%.

The fifth-ranked brand of RED Velvet (Wendy, Irene, Slaughter, Joy, and Yerry) was analyzed as JiSooo 4,140,427 with participation JiSooo 281,160 Media JiSooo 405,254 Community JiSooo 2,117,780 1,336,233. CompaRED with the brand reputation JiSooo 4,372,792 in March, it fell 5.31%.

"2020 year," said Koo Chang-hwan, director of RAND Corporation, Korea Enterprises. BTS brands topped the list of the top 100 Idol group brands in March; Idol group brand categories showed last 2020 year CompaRED with the Idol group 100 brands Big Data 113,769,391 in March, it decreased 0.49%. According to the detailed analysis, brand consumption fell 9.30%, brand issue rose 4.03%, brand communication rose 8.75%, and brand spread fell 8.55%. The positive rate analysis of Idol group was 62.39%, up 2.26% from the positive rate of 60.13% in March. "

"2020 year BTS brands, which ranked first in the Idol group 100 brand reputation in April, showed high scores in 'Enjoy, Admir, Perform' in the link analysis, and 'Bangbangcon, YouTube, and Ami' in the keyword analysis. In the analysis of the positive ratio, the positive ratio was 62.84%. "