Boy Group Brand Reputation 2020 year conducted by RAND Corporation The Big Data analysis results in April were analyzed in the order of EXO, the second largest BTS, and the third largest BTS.
2020 year 2020 year from March 9 By analyzing consumer behavior, we measured 49,378,619 Boy Group brand Big Data, which was measured by April 10th, and measured the participation of Boy Group brand, media JiSooo, communication JiSooo, and Community JiSooo. Compared with the brand Big Data 49,614,836 in March, it decreased 0.48%. According to the Cebu City analysis, brand consumption fell 1.70%, brand issues fell 14.30%, brand communication rose 17.70%, and brand spread fell 2.63%.
"Boy Group Brand Reputation 2020 year." The Big Data analysis in April...1st place BTS, 2nd place Seventeen, 3rd place EXO"
Boy Group Brand Reputation 2020 year The Big Data analysis results in April were analyzed in the order of EXO, the second largest BTS, and the third largest BTS.
RAND Corporation, Korea, is expected to be 2020 year from March 9 The consumer behavior analysis of 49,378,619 Boy Group brand Big Data measured by April 10 measured the participation of JiSooo, MediaJiSooo, Communication JiSooo, and CommunityiSooo. Compared with the brand Big Data 49,614,836 in March, it decreased 0.48%.
Brand reputation JiSooo is an indicator created by brand Big Data analysis by finding out that consumers' online habits have a great impact on brand consumption. The analysis of the Boy Group brand reputation can measure the positive evaluation of the Boy Group, media interest, and consumers' interest and communication. The brand monitor analysis of 100 brand reputation editors was also included.
2020 year The 30th place in the Boy Group brand reputation in April was BTS, Seventeen, EXO, NCT, WINNER, Super Junior, One Earth, SHINee, Infinite, Victon, VIXX, Astro, Berryberry, 2PM, TVXQ, BtoB, Hotshot, NU'EST, Golden Child, Monstar The analysis was performed in the order of BIGBANG, Pentagon, The Boyz, SF9, TOMORROW X Twogether, Block B, JYJ, MCND, Dongkiss, and On and Off.
1st, BTS (RM, Sugar, Jin, Jhop, Jimin, Bu, and Jungkuk) brands became participatory JiSooo 2,651,352 MediaJiSooo 2,678,304 Communication JiSooo 3,479,080 CommunityiSooo 2,935,762, brand reputation JiSooo 11,744, It was analyzed as 497. Compared with the brand reputation JiSooo 12,903,195 in March, it fell 8.98%.
Second place, Seventeen (Escues, Jeonghan, Joshua, Jun, Hoshi, Wonwoo, Uji, Dogyeom, Mingyu, Xu Minghao, Seungwan, Vernon, Dino) brands participated in the JiSooo 334,488 media JiSooo 302,592 communication JiSooo 1,927,363 CommunityiSooo 1 The brand reputation of JiSooo was analyzed as 3,908,014 with 343,571. Compared with the brand reputation JiSoo 1,879,640 in March, it rose 107.91%.
Third, EXO (Support, Chanyeol, Kai, Dio, Baekhyun, Sehun, Siumin, Lay, Chen, Tao, Luhan, Chris) brands became JiSooo 297,000 MediaJiSooo 1,014,016 Communication JiSooo 1,602,877 CommunityiSooo 711,432 The analysis was done by JiSooo 3,625,325. Compared with the brand reputation JiSooo 3,096,492 in March, it rose 17.08%.
4th, NCT (Tayil, Johnny, Taeyong, Utah, Doyoung, Ten, Representation, Winwin, Mark, Runjun, Geno, Haechan, Jaemin, Chunler, Jisung, Lucas, Jungwoo, Kun) Brands participated in JiSooo 203,720 MediaJiSooo 756,736 Communication JiSooo 808,673 Community The brand reputation of JiSooo was analyzed as 5,346,081. Compared with the brand reputation JiSooo 2,540,480 in March, it fell 8.87%.
5th place, WINNER (Kang Seung-yoon, Kim Jin-woo, Lee Seung-hoon, and Song Min-ho) brand was analyzed as JiSooo 402,864 media JiSooo 414,080 communication JiSooo 470,282 CommunityiSooo 326,602, brand reputation JiSooo 1,613,827. Compared with the brand reputation JiSooo 1,011,885 in March, it rose 59.49%.
"Boy Group Brand Reputation 2020 year," said Koo Chang-hwan, director of RAND Corporation. As a result of the Big Data analysis in April, the BTS brand ranked first. The Boy Group brand category decreased 0.48% compared to the brand Big Data 49,614,836 in March. According to the Cebu City analysis, brand consumption fell 1.70%, brand issues fell 14.30%, brand communication rose 17.70%, and brand spread fell 2.63%. "
"Boy Group Brand Reputation 2020 year The BTS brand, which ranked first in Big Data analysis in April, was highly analyzed in Link Analysis as "Enjoy, Cheer, Love". In keyword analysis, "album, Billboard, YouTube" was analyzed highly. In positive ratio analysis, the positive ratio was 87.53%. According to the BTS brand Cebu City analysis, brand consumption fell 16.01%, brand issue fell 11.47%, brand communication rose 10.66%, and brand spread fell 17.93%. "Brand Big Data analyzed.
RAND Corporation, a Korean company, has been measuring the reputation of domestic brands every month and announcing the change in brand reputation. This Boy Group brand reputation JiSooo is 2020 year 2020 year from March 9 It is the result of the brand Big Data analysis until April 10.
Boy Group Brand Reputation 2020 year The April analysis includes BTS, Seventeen, EXO, NCT, WINNER, Super Junior, One Earth, SHINee, Infinite, Victon, VIXX, Astro, Berryberry, 2PM, TVXQ, BtoB, Hotshot, NU'EST, Golden Child, Monstar, BIGBANG, Pentagon, The Boyz, SF9, TOMORROW X Twogether, Block B, JYJ, MCND, Dong Kids, On-and-Off, One Team, 2AM, StLay Kids, AB6IX, Black Six, Xinhua, GodSeven, Jekskis, BAP, Romeo, Bromance, Thio, Tray CIX, FT Island, Argon, B1A4, ATIZ, Boyfriend, and Tin Top were analyzed.