EXO Kai showed off his sensual Image as a global ambassador for luxury brands.
While Kai is working as a global ambassador for Italian luxury brand Gucci eyewear, this time he will participate in Gucci's short video series The Performers to gather topics.
The Permomus is a collaborative project between Condé Nast and Gucci, a global media group that publishes leading magazines such as Vogue and GQ. Since 2017, it has explored the artistic motivations and sources of inspiration for the most original creators in the world, including singers, Actors, choreographers, playwrights, scientists and chefs.
In particular, Kai is taking a hot response by presenting autobiographical stories such as the occasion of dancing, memories of family, etc. in fantasy Drama format with the concept of 'Memory Travel beyond Time and Space', which is filmed as the fifth episode muse of the third season of 'The Permomus'.
Kai is the only K-POP artist to be named in the 50 Best-dressed Men of 2020 released by British fashion magazine GQ on the 4th, showing unique influence in music as well as fashion, and this project is also drawing attention from global fans with its excellent fashion sense and elegant dance line.
On the other hand, Kai's "The Permours" video and pictorials can be found on the official Gucci online site, social media channels, Vogue and GQ from various countries.
Photos Offering SM Entertainment