EXO (a member of SM Entertainment), which will release its regular 6th album "obsession" (Option) on November 27, has entered comeback county with a breakthrough promotion.
The trailer video to announce the start of the '#EXODEUX' (#EXODUX) promotion was released through the official EXO website and various SNS accounts at 0:00 today (8th), and the '#EXODEUX' promotion is expected to raise expectations for the new album with a different teaser promotion that combines the concept of the regular 6th album and EXO's world view storytelling that has been in its debut.
The trailer video released today is getting a hot response by foreshadowing the emergence of another EXO, the so-called X-EXO, created by the red energy, the subject of the conflict, and the Battle of EXO vs. X-EXO, which will be unfolded in the future.
In addition, various SNS accounts of X-EXO will be opened, and various contents such as teaser images, videos, and music video teasers produced with contradictory concepts will be released sequentially through EXO and X-EXO accounts, which will focus attention on global fans.
Also, at 12 o'clock tonight, we will open '# EXODEUX' mobile promotion page, show the Battle situation of EXO and X-EXO in real time based on the user's response index such as 'like' number, retweet and comment number of contents released to both accounts, and show reward contents about concept won by Battle in the future. It is expected to be the EUX' promotion.
On the other hand, EXO's regular 6th album 'obsession' will be released on November 27th and can be purchased at various on-line and off-line music stores.