EXO (a member of SM Entertainment), which announces its regular 6th album obsession (Option) on November 27, has entered comeback Countdown with a breakthrough promotion.
A trailer video was released today at 0:00 on the official EXO website and various SNS accounts to announce the start of the #EXODEUX (#EXODUX) promotion, and the #EXODEUX promotion is expected to raise expectations for a new album with a different teaser promotion that combines the concept of the regular 6th album and EXO's world view storytelling that has been in place since its debut.
The trailer video released today is getting a hot response by foreshadowing the emergence of another EXO, the so-called X-EXO, created by the red energy, the subject of the conflict, and the Battle of EXO vs. X-EXO, which will be unfolded in the future.
In addition, various SNS accounts of X-EXO will be opened, and various contents such as teaser images, videos, and music video teasers produced with contradictory concepts will be released sequentially through EXO and X-EXO accounts, which will focus attention on global fans.
Also, at 12 o'clock tonight, we will open the '#EXODEUX' mobile promotion page, show the Battle situation of EXO and X-EXO in real time based on the user's response index such as the number of 'likes' of contents released to both accounts, retweets and comments, and show reward contents about the concept that won in Battle in the future. It is expected to be the EUX’s promotion.
On the other hand, EXO's regular 6th album 'obsession' will be released on November 27th and can be purchased at various on-line and off-line music stores.
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