BTS, November Boy group brand reputation No.2 EXO

The results of the 2019 November Big Data analysis of the Boy Group brand reputation were analyzed in the order of BTS 2nd place EXO 3rd place NUEST.The Korean company RAND Corporation measured 62,828,691 Boygroup brand Big Data from October 7 to 2019 November 8 through consumer behavior analysis to measure participation in Boygroup brands, media JiSooooo, communication JiSooooo, and communityJiSooooo.Compared with the brand Big Data 55,044,155 last October, it increased 14.14%.Brand reputation JiSooooo is an indicator created by brand Big Data analysis by finding out that consumers online habits have a great impact on brand consumption.The analysis of the Boy Group brand reputation can measure the positive evaluation of the Boy Group, media interest, and consumers interest and communication.The brand monitor analysis of 100 brand reputation editors was also included.1st place, BTS (RM, Sugar, Jean, Jhop, Jimin, Bue, Jungkook) brand became JiSooooo 3,100,240 MediaJiSooooo 3,621,120 Communication JiSooooo 6,948,851 CommunityJiSooooo 5,879,304, brand reputation JiSooooo 19,549, It was analyzed as 515.Compared with the brand reputation JiSoooo 13,209,186 in October, it rose 48.00%.Second place, EXO (Suho, Chanyeol, Kai, Dio, Baekhyun, Sehun, Siumin, Ray, Chen, Tao, Luhan, Chris) brands participated in the JiSooooo 278,168 MediaJiSooooo 1,346,560 Communication JiSooooo 1,560,448 CommunityJiSooooo 1,137,40 As a result, it was analyzed as brand reputation JiSoooo 4,322,578.Compared with the brand reputation JiSoooo 4,554,911 in October, it fell 5.10%.Third, the brand of NUEST(JR, Aron, Baekho, Hwang Min-hyun, and Ren) was analyzed as JiSooooo 498,256 Media JiSooooo 1,583,616 Communication JiSooooo 327,132 CommunityJiSooooo 538,609 and brand reputation JiSooooo 2,947,613.Compared with the brand reputation JiSooooo 1,499,020 in October, it rose 96.64%.The results of the 2019 November Big Data analysis of the Boy Group brand reputation, BTS brands ranked first, said Koo Chang-hwan, director of the Korea Corporation.The Boy Group brand category increased 14.14% compared to the brand Big Data 55,044,155 last October.According to the Cebu City analysis, brand consumption rose 26.91%, brand issue rose 12.39%, brand communication rose 22.46%, and brand spread rose 3.79%. BTS brands, which ranked first in the analysis of the Boy Group brand reputation 2019 November Big Data, were highly analyzed in the link analysis as beautiful, loving, thinking.In keyword analysis, concert, Jungkook, Ami was analyzed highly; in positive negative ratio analysis, positive ratio was analyzed as 81.20%.According to the BTS brand Cebu City analysis, brand consumption rose 9.49%, brand issue rose 34.19%, brand communication rose 89.43%, and brand spread rose 46.59%. RAND Corporation, a Korean company, has been measuring the reputation of domestic brands every month and announcing the change in brand reputation.The Boygroup brand, JiSooooo, is the result of brand Big Data analysis from October 7th, 2019 to 2019 November 8th.

The results of the 2019 November Big Data analysis of the Boy group brand reputation were analyzed in the order of BTS 2nd place EXO 3rd place NU'EST.

The Korean company RAND Corporation measured 62,828,691 Boygroup brand Big Data from October 7 to 2019 November 8 through consumer behavior analysis to measure participation in Boygroup brands, media JiSooooo, communication JiSooooo, and Community JiSooooo. Compared with the brand Big Data 55,044,155 last October, it increased 14.14%.

Brand reputation JiSooooo is an indicator created by brand Big Data analysis by finding out that consumers' online habits have a great impact on brand consumption. The analysis of the Boy group brand reputation can measure the positive evaluation of the Boy group, media interest, and consumers' interest and communication. The brand monitor analysis of 100 brand reputation editors was also included.

1st place, BTS (RM, Sugar, Jean, Jhop, Jimin, Bue, Jungkook) brand became JiSooooo 3,100,240 MediaJiSooooo 3,621,120 Communication JiSooooo 6,948,851 Community JiSooooo 5,879,304, brand reputation JiSooooo 19,549, It was analyzed as 515. Compared with the brand reputation JiSoooo 13,209,186 in October, it rose 48.00%.

Second place, EXO (Suho, Chanyeol, Kai, Dio, Baekhyun, Sehun, Siumin, Ray, Chen, Tao, Luhan, Chris) brands participated in the JiSooooo 278,168 MediaJiSooooo 1,346,560 Communication JiSooooo 1,560,448 Community JiSooooo 1,137,40 As a result, it was analyzed as brand reputation JiSoooo 4,322,578. Compared with the brand reputation JiSoooo 4,554,911 in October, it fell 5.10%.

Third, the brand of NU'EST(JR, Aron, Baekho, Hwang Min-hyun, and Ren) was analyzed as JiSooooo 498,256 Media JiSooooo 1,583,616 Communication JiSooooo 327,132 Community JiSooooo 538,609 and brand reputation JiSooooo 2,947,613. Compared with the brand reputation JiSooooo 1,499,020 in October, it rose 96.64%.

“The results of the 2019 November Big Data analysis of the Boy group brand reputation, BTS brands ranked first,” said Koo Chang-hwan, director of the Korea Corporation. The Boy group brand category increased 14.14% compared to the brand Big Data 55,044,155 last October. According to the Cebu City analysis, brand consumption rose 26.91%, brand issue rose 12.39%, brand communication rose 22.46%, and brand spread rose 3.79%. "

BTS brands, which ranked first in the analysis of the Boy group brand reputation 2019 November Big Data, were highly analyzed in the link analysis as ‘beautiful, loving, thinking’. In keyword analysis, ‘concert, Jungkook, Ami’ was analyzed highly; in positive negative ratio analysis, positive ratio was analyzed as 81.20%. According to the BTS brand Cebu City analysis, brand consumption rose 9.49%, brand issue rose 34.19%, brand communication rose 89.43%, and brand spread rose 46.59%. "

RAND Corporation, a Korean company, has been measuring the reputation of domestic brands every month and announcing the change in brand reputation. The Boygroup brand, JiSooooo, is the result of brand Big Data analysis from October 7th, 2019 to 2019 November 8th.