Lee Min-ho Donation platform Promise Delivers Donation Money from the HoltChild Welfare Society

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Actor Lee Min-hos Donation platform Promise (PROMIZ) has practiced meaningful Donation.On July 17, Promise delivered a donation for the adoption waiting child to the Holt Child Welfare Society.The Donation Fund is a proceeds from the Promises Excellent: Draw a Milk Beard for Children campaign (hereinafter referred to as Excellent) and will be used to purchase a year-long milk for the adoption waiting child protected by the Holt Welfare Society.Promise, which celebrates its fifth anniversary this year, has successfully carried out various campaigns with in-depth interest in the environment (water), children, animals, and other people who need help under the value of pleasant sharing.This not only gives more people a careful view of the Donation object, but also plays a major role in improving the perception of Donation itself.In particular, the Excellent campaign, which took its first step in 2018, has a meaning that it has reexamined the state of Child waiting for a new family without any promise, and has been evaluated as realizing social value in a new way of combining projects, designs and products, not just a Donation format.This is because everyone who purchased the product and participated in the activity, not the Donation of any one person, naturally joined the Donation.It is also noteworthy that the message was effectively expressed using the shape, which symbolizes the milk stains left on the mouth after drinking milk, and the graphic motif of the milk bottle.The Excellent Campaign, which links the design of the product to the purpose of Donation, also awarded the 2019 Social Campaign category of the iF Design Award, one of the worlds top three design awards.Lee Min-ho has been steadily promoting the Excellent campaign with interest in the socially vulnerable, and has expressed his intention to actively participate in the social contribution activities of Promise in the future.Promise will continue to carry out the Excellent campaign, not just to deliver the Donation money, but will try to reconsider the reality and awareness of the adoption waiting child.

Actor Lee Min-ho's Donation platform Promise (PROMIZ) has practiced meaningful Donation.

On July 17, Promise delivered a Donation for the adoption waiting Child to the Holt Child Welfare Society.

The Donation Fund is a proceeds from the Promise’s “Excellent: Draw a Milk Beard for Children” campaign (hereinafter referred to as “Excellent”) and will be used to purchase a year-long milk for the adoption waiting Child protected by the Holt Welfare Society.

Promise, which celebrates its fifth anniversary this year, has successfully carried out various campaigns with in-depth interest in the environment (water), Children, animals, and other people who need help under the value of pleasant sharing.

This not only gives more people a careful view of the Donation object, but also plays a major role in improving the perception of Donation itself.

In particular, the 'Excellent' campaign, which took its first step in 2018, has a meaning that it has reexamined the state of Child waiting for a new family without any promise, and has been evaluated as realizing social value in a new way of combining projects, designs and products, not just a Donation format.

This is because everyone who purchased the product and participated in the activity, not the Donation of any one person, naturally joined the Donation.

It is also noteworthy that the message was effectively expressed using the '' shape, which symbolizes the milk stains left on the mouth after drinking milk, and the graphic motif of the milk bottle.

The Excellent Campaign, which links the design of the product to the purpose of Donation, also awarded the 2019 Social Campaign category of the iF Design Award, one of the world's top three design Awards.

Lee Min-ho has been steadily promoting the 'Excellent' campaign with interest in the socially vulnerable, and has expressed his intention to actively participate in the social contribution activities of Promise in the future.

Promise will continue to carry out the 'Excellent' campaign, not just to deliver the Donation money, but will try to reconsider the reality and awareness of the adoption waiting Child.