EXO Kai selects Korea's first 'Gucci' eyewear men's global ambassADor

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EXO Kai was selected as the global ambassador for the brand Gucci.Kai is the first Korean luxury brand to be selected as a male global ambassador for the Italian luxury brand, Lucci Eyewear, and is receiving a hot response by demonstrating the unique value of Kai, which is capturing the fashion world by participating in the 2019 Autumn/Winter AD campaign.In particular, in this AD campaign, Kai not only fully digests the concept with sensual visuals, but also conveys the message of the campaign that he believes in the power of individuals with deep eyes.In addition, Alessandro Michele, a creative director of Gucci, is more interested in the picture of the campaign taken by Kai, saying, I am expressing my own faith, value and personality without hesitation by solving my own story.Meanwhile, Kai will release the first mini album SuperM, a coalition team of seven people including Shiny Taemin, EXO Baekhyun, Taeyong and Mark of NCT 127, and Chinese group WayV Lucas and Ten, on October 4th.Photos from Gucci Eyewear
EXO Kai was selected as the global ambassador for the brand Gucci.Kai is the first Korean luxury brand to be selected as a male global ambassador for the Italian luxury brand, Lucci Eyewear, and is receiving a hot response by demonstrating the unique value of Kai, which is capturing the fashion world by participating in the 2019 Autumn/Winter AD campaign.In particular, in this AD campaign, Kai not only fully digests the concept with sensual visuals, but also conveys the message of the campaign that he believes in the power of individuals with deep eyes.In addition, Alessandro Michele, a creative director of Gucci, is more interested in the picture of the campaign taken by Kai, saying, I am expressing my own faith, value and personality without hesitation by solving my own story.Meanwhile, Kai will release the first mini album SuperM, a coalition team of seven people including Shiny Taemin, EXO Baekhyun, Taeyong and Mark of NCT 127, and Chinese group WayV Lucas and Ten, on October 4th.Photos from Gucci Eyewear

EXO Kai was selected as the global ambassADor for the brand Gucci.

Kai is the first Korean luxury brand to be selected as a male global ambassADor for the Italian luxury brand, Lucci Eyewear, and is receiving a hot response by demonstrating the unique value of Kai, which is capturing the fashion world by participating in the 2019 Autumn/Winter AD campaign.

In particular, in this AD campaign, Kai not only fully digests the concept with sensual visuals, but also conveys the message of the campaign that he believes in the power of individuals with deep eyes.

In ADdition, Alessandro Michele, a creative director of Gucci, is more interested in the picture of the campaign taken by Kai, saying, "I am expressing my own faith, value and personality without hesitation by solving my own story."

Meanwhile, Kai will release the first mini album SuperM, a coalition team of seven people including Shiny Taemin, EXO Baekhyun, Taeyong and Mark of NCT 127, and Chinese group WayV Lucas and Ten, on October 4th.

Photos from Gucci Eyewear