SBS entertainment Running Man landed in Vietnam after China. The Vietnamese version of Running Man - Chay Di cho chi was first broadcast on local entertainment channel HTV7 on the 6th (local time).
The Vietnamese version of Running Man, which will be broadcast 15 times until July, has been hot since its first broadcast. Google search results showed 28000 views, and the number of YouTube full version views of 1 hour and 15 minutes exceeded 3 million views in two days. Viewers commented, "It is new," "This high quality entertainment has been born in Vietnam," and "It is different from color." He also presented opinions from a critical perspective, such as "the tempo is slower than the Korean Running Man" and "there is no role of Kim Jong Kook".
Yoo Jae-Suk made a surprise appearance in the first broadcast of the Vietnamese version of Running Man as a role of handing the mission to the cast, which led to a hot topic from Vietnamese viewers. The program has devoted a lot of production costs to the minimum-type PD of Running Man in Korea, including 30 domestic production crews and 70 Vietnamese staff members, who have been filming for about five months after nearly two years of preparation. TRAN THAN, the leader of the Vietnamese Running Man' cast, said after the first film, "I was surprised by the enormous equipment and tremendous production manpower that I did not see in the movie theater, their uneventful movement, and the skillful production ability of the Korean team."
SBS is also expected to have economic effects as it is introducing Korean SME products to Vietnam's home room through indirect advertisements and PPLs in the Vietnamese version of Running Man in cooperation with KOTRA and the Korea Small and Medium Business Cooperation Foundation. After the broadcast, close-up marketing is also in parallel, and domestic SMEs such as export and market expansion are growing together.
