"Conjugation of Identity to Pop Grammar": The Growth of BTS

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A long line of street lights under the colorful sky. A man who dances around holding the pillar.It is a scene in the music video of Boy With Luv by group BTS, which misunderstood the musical Love in the Rain.BTS, who delivered a philosophical message on the theme of Love Yourself in his previous work, sends a positive message on the bright pop sound in his new work Map of the Soul: Persona (MAP OF THE SOUL: PERSONA and hereinafter Persona).The record shows the trace of trying to combine BTS identity on the universal pop grammar (Kim Young-dae, a music critic).Pop Home The top spot in the US chart BTS InvasionAmi (ARMY and BTS fan club) enthusiastically cheered on the music sent by BTS.According to Billboards on the 16th, Persona is expected to top the Billboards 200 chart, which will be released on the 21st.Billboards predicted that Personas weekly sales would reach at least 200,000 to a maximum of 225,000.This is well above the 185,000 copies recorded by the last album Love Yourself-Reveal Answer (LOVE YOURSELF Answer).Billboards calculates the final sales volume by selling real music (CD and vinyl) and by selling music, which is converted into downloading and streaming of digital music.BTS fever is also hot in Britain, the Country of the Beatles.The British Official Chart said that Persona will be ranked # 1 on the UK Official Chart for the first time among Korean singers records.According to the official chart, Parsona has sold more than 10,000 copies since its release, more than the combined sales of the first three albums released by BTS.BTS was fully recognized as a true pop star, said Hong Jung-gap, a popular music critic.It is a continuous recognition that BTS music has a completeness as a world wide pop.BTS also ranked two of the previous albums on the Billboards 200.It is surprising that the songs of non-English-speaking countries are on top of this chart, but it is more meaningful because it is achieved through Korea Capital and Korea production system.BTS is becoming a model in the pop market around the world, beyond the K-pop market, said Seo Jung-gap, a critic.High-perfect music ... I expect to enter the top 5 of the Hot 100BTS, which debuted as a hip-hop idol, plays bright and cheerful music on this album, and boasts a more completeness while embracing a wider public with easy-to-hear music.It sounds bright, but the details of music are never light, said Kim Young-dae, a popular music critic at United States of America Seattle. It is neat and neat, and the arrangement is also perfect enough to compare with United States of America pop music.The lyrics that are strongly self-conscious strengthen their worldview, and BTS emphasizes their ties with fans by frankly revealing their dreams and anxieties in the new album.Impressive in its attitude to further highlight and develop the true and deep aspects of artists, said reviewer Min Jung-gap.Kim Young-dae, a critic of the Korean pop industry, said, BTS has tried to combine their identity with pop music. At the time of its greatest popularity, there is a desire to achieve results in the broader public, especially the United States of America market, but at the same time, they could not give up their unique musical identity and world view that defined their career.The title song Poetry for Small Things featured by popular singer-songwriter Halsey of United States of America is gaining popularity with 4th to 5th place in Sporty, the largest music source site of United States of America.It is the first time that BTSs song has been in the top five of this chart, and attention is also paid to its performance on the Billboards main single chart, the Hot 100.In addition to sound source streaming and downloading, Hot 100 also has a high barrier to entry into non-English songs by putting the number of radio broadcasts as ranking items.Kim Young-dae, a popular music critic, said, Poetry for Small Things is a radio-friendly song, and predicted that it will be possible to enter the top 5 of the Hot 100.Conjugation of Identity to Pop Grammar: The Growth of BTS
A long line of street lights under the colorful sky. A man who dances around holding the pillar.It is a scene in the music video of Boy With Luv by group BTS, which misunderstood the musical Love in the Rain.BTS, who delivered a philosophical message on the theme of Love Yourself in his previous work, sends a positive message on the bright pop sound in his new work Map of the Soul: Persona (MAP OF THE SOUL: PERSONA and hereinafter Persona).The record shows the trace of trying to combine BTS identity on the universal pop grammar (Kim Young-dae, a music critic).Pop Home The top spot in the US chart BTS InvasionAmi (ARMY and BTS fan club) enthusiastically cheered on the music sent by BTS.According to Billboards on the 16th, Persona is expected to top the Billboards 200 chart, which will be released on the 21st.Billboards predicted that Personas weekly sales would reach at least 200,000 to a maximum of 225,000.This is well above the 185,000 copies recorded by the last album Love Yourself-Reveal Answer (LOVE YOURSELF Answer).Billboards calculates the final sales volume by selling real music (CD and vinyl) and by selling music, which is converted into downloading and streaming of digital music.BTS fever is also hot in Britain, the Country of the Beatles.The British Official Chart said that Persona will be ranked # 1 on the UK Official Chart for the first time among Korean singers records.According to the official chart, Parsona has sold more than 10,000 copies since its release, more than the combined sales of the first three albums released by BTS.BTS was fully recognized as a true pop star, said Hong Jung-gap, a popular music critic.It is a continuous recognition that BTS music has a completeness as a world wide pop.BTS also ranked two of the previous albums on the Billboards 200.It is surprising that the songs of non-English-speaking countries are on top of this chart, but it is more meaningful because it is achieved through Korea Capital and Korea production system.BTS is becoming a model in the pop market around the world, beyond the K-pop market, said Seo Jung-gap, a critic.High-perfect music ... I expect to enter the top 5 of the Hot 100BTS, which debuted as a hip-hop idol, plays bright and cheerful music on this album, and boasts a more completeness while embracing a wider public with easy-to-hear music.It sounds bright, but the details of music are never light, said Kim Young-dae, a popular music critic at United States of America Seattle. It is neat and neat, and the arrangement is also perfect enough to compare with United States of America pop music.The lyrics that are strongly self-conscious strengthen their worldview, and BTS emphasizes their ties with fans by frankly revealing their dreams and anxieties in the new album.Impressive in its attitude to further highlight and develop the true and deep aspects of artists, said reviewer Min Jung-gap.Kim Young-dae, a critic of the Korean pop industry, said, BTS has tried to combine their identity with pop music. At the time of its greatest popularity, there is a desire to achieve results in the broader public, especially the United States of America market, but at the same time, they could not give up their unique musical identity and world view that defined their career.The title song Poetry for Small Things featured by popular singer-songwriter Halsey of United States of America is gaining popularity with 4th to 5th place in Sporty, the largest music source site of United States of America.It is the first time that BTSs song has been in the top five of this chart, and attention is also paid to its performance on the Billboards main single chart, the Hot 100.In addition to sound source streaming and downloading, Hot 100 also has a high barrier to entry into non-English songs by putting the number of radio broadcasts as ranking items.Kim Young-dae, a popular music critic, said, Poetry for Small Things is a radio-friendly song, and predicted that it will be possible to enter the top 5 of the Hot 100.Conjugation of Identity to Pop Grammar: The Growth of BTS

A long line of street lights under the colorful sky. A man who dances around holding the pillar.

It is a scene in the music video of Boy With Luv by group BTS, which misunderstood the musical Love in the Rain. BTS, who delivered a philosophical message on the theme of Love Yourself in his previous work, sends a positive message on the bright pop sound in his new work Map of the Soul: Persona (MAP OF THE SOUL: Persona and hereinafter Persona). "The record shows the trace of trying to combine BTS' identity on the universal pop grammar" (Kim Young-dae, a music critic).

'Pop Home' The top spot in the US chart 'BTS Invasion'

Ami (ARMY and BTS fan club) enthusiastically cheered on the music sent by BTS. According to Billboards on the 16th, Persona is expected to top the Billboards 200 chart, which will be released on the 21st. Billboards predicted that Persona's weekly sales would reach at least 200,000 to a maximum of 225,000. This is well above the 185,000 copies recorded by the last album Love Yourself-Reveal Answer (LOVE YOURSELF Answer). Billboards calculates the final sales volume by selling real music (CD and vinyl) and by selling music, which is converted into downloading and streaming of digital music.

BTS fever is also hot in Britain, the Country of the Beatles. The British Official Chart said that Persona will be ranked # 1 on the UK Official Chart for the first time among Korean singers' records. According to the official chart, Parsona has sold more than 10,000 copies since its release, more than the combined sales of the first three albums released by BTS.

“BTS was fully recognized as a true pop star,” said Hong Jung-gap, a popular music critic. "It is a continuous recognition that BTS' music has a completeness as a world wide pop." BTS also ranked two of the previous albums on the Billboards 200. It is surprising that the songs of non-English-speaking countries are on top of this chart, but it is more meaningful because it is achieved through Korea Capital and Korea production system. “BTS is becoming a model in the pop market around the world, beyond the K-pop market,” said Seo Jung-gap, a critic.

"High-perfect music ... I expect to enter the top 5 of the Hot 100"

BTS, which debuted as a hip-hop idol, plays bright and cheerful music on this album, and boasts a more completeness while embracing a wider public with easy-to-hear music. “It sounds bright, but the details of music are never light,” said Kim Young-dae, a popular music critic at United States of America Seattle. “It is neat and neat, and the arrangement is also perfect enough to compare with United States of America pop music.”

The lyrics that are strongly self-conscious strengthen their worldview, and BTS emphasizes their ties with fans by frankly revealing their dreams and anxieties in the new album. “Impressive in its attitude to further highlight and develop the true and deep aspects of artists,” said reviewer Min Jung-gap. Kim Young-dae, a critic of the Korean pop industry, said, "BTS has tried to combine their identity with pop music. At the time of its greatest popularity, there is a desire to achieve results in the broader public, especially the United States of America market, but at the same time, they could not give up their unique musical identity and world view that defined their career."

The title song Poetry for Small Things featured by popular singer-songwriter Halsey of United States of America is gaining popularity with 4th to 5th place in Sporty, the largest music source site of United States of America. It is the first time that BTS's song has been in the top five of this chart, and attention is also paid to its performance on the Billboards main single chart, the Hot 100. In addition to sound source streaming and downloading, Hot 100 also has a high barrier to entry into non-English songs by putting the number of radio broadcasts as ranking items. Kim Young-dae, a popular music critic, said, "Poetry for Small Things" is a "radio-friendly song," and predicted that it will be possible to enter the top 5 of the Hot 100.

"Conjugation of Identity to Pop Grammar": The Growth of BTS