IU topped the women's Model brand reputation in May
The Korea Institute of Corporate Reputation said on May 27, "As a result of the women's Model brand reputation survey in May 2018, it was analyzed in the order of Kim Yuna, the second place in IU, and Seolhyun.
Brand reputation JiSoo is an indicator that extracts brand big data and analyzes consumer behavior to classify it into participation value, communication value, media value, and social value. In the women's Model brand reputation analysis, the reputation of the brand was analyzed by the participation of consumers, the communication of consumers affecting consumers, and the community of JiSoo, which measured the size of brand spread.
In May 2018, the 30th place in the women's Model brand reputation was IU, Kim Yuna, Seolhyun, Son Ye-jin, Irene, Jo Boa, Yoona, Taeyeon, Han Chae, Hyeri, Kyungri, Suzie, Park Narae, Han Hye-jin, Lee Sung-kyung, Jung Yoo Mi, Yoon Bomi, Kim Se-jung, Son Na Eun, Kim Tae-hee, Kim Hye-soo, Kim Tae-ri, Yeji, Chung Chae Yeon, Kim Go Eun, Goa, Sohee, Jiwoo, Kim Sohee
hwang hye-jin